The AMS Built to Power HubSpot

Cannolai connects membership operations with HubSpot’s CRM and marketing automation so associations can drive engagement, retention, and revenue from one unified ecosystem 

Cannolai is the first Association Management System designed specifically to work with HubSpot.
Membership data, engagement activity, events, and revenue sync directly with HubSpot so your marketing and membership teams operate from the same data. 

✔ Native-grade bi-directional integration
✔ Real-time data sync between AMS and HubSpot
✔ No middleware or custom connectors required
✔ Built for associations of any size 

HubSpot App Partner

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AMS built to power hubspot - for web

Built for HubSpot. Designed for Associations.

Cannolai connects membership operations with HubSpot CRM so associations can automate engagement, improve segmentation, and grow revenue.

 
EXPLORE PRODUCT FEATURES
AMS - CRM - for web
HUBSPOT INTEGRATION

Discover the Power of Your Member Data

Cannolai is an official HubSpot App Partner designed to integrate directly with HubSpot so membership data powers real marketing automation.

  • Event registrations
  • Certification activity
  • Donation history
  • Renewal behavior

All synced in real time.

  • No CSV exports
  • No duplicate records
  • No manual updates

With Cannolai and HubSpot working together, association teams can:

  • Segment members using real eligibility and engagement data
  • Trigger automated renewal and event campaigns
  • Personalize communications based on accurate membership status
  • Report on acquisition, retention, and revenue with confidence 

Use Cannolai as a standalone Association Management System, or integrate it with HubSpot to create a connected tech stack built to scale.

GET A DEMO EXPLORE PRODUCT FEATURES

Why Associations Connect Cannolai to HubSpot  

Associations typically manage operations in an AMS and marketing in a separate system.

When these platforms do not share data, staff export spreadsheets, rebuild segments, and manually reconcile records.

Cannolai solves this problem.

Membership data from Cannolai flows directly into HubSpot so marketing automation runs on accurate operational data.

Associations can:

  • Trigger renewal campaigns based on expiration dates
  • Segment members by event participation
  • Identify non member event attendees
  • Launch targeted fundraising campaigns
  • Track engagement across the full member lifecycle
Why Cannolai + HubSpot - for web-1

The Cannolai + HubSpot Advantage

The Superpower: Operational AMS + Marketing Automation

Most associations run operations in an AMS and marketing in a separate system. When those systems do not share data, teams rely on spreadsheets, manual exports, and outdated segments.

Cannolai solves this problem.

Cannolai manages memberships, events, certifications, billing, and engagement. HubSpot powers CRM, marketing automation, and reporting.

Together they create a unified platform for managing the full member lifecycle.

Membership operations run in Cannolai
Marketing automation runs in HubSpot
Your data works across both systems

Cannolai is the only Association Management System built specifically to integrate with HubSpot.

Data That Powers Member Engagement

Real Membership Data
Inside HubSpot
Campaigns 

Cannolai connects operational data so campaigns reflect what members are actually doing.

When this data flows into HubSpot, associations can automate campaigns based on real engagement.

No CSV exports
No duplicate records
No manual updates

Your CRM finally understands your members.

Engagement becomes more relevant.
Automation becomes more accurate.
Every campaign reflects real member activity. 

Powerful Member Data Segmentation

Target Audiences Built
From Real
Member Behavior 

Cannolai allows association data to power HubSpot segmentation automatically.

Teams can build audiences based on real member behavior such as:

• Members approaching renewal
• Event attendees who are not members
• Certification holders nearing expiration
• Donors above a certain giving level
• Members active in committees or programs

Segments stay accurate because membership data stays current.

Associations can run personalized campaigns that increase engagement, retention, and revenue.

 Cannolai is the only Association Management System built specifically to integrate with HubSpot.

It connects membership operations with HubSpot CRM and
marketing automation in one unified platform.